Short version: we keep your name and email so we can send you the Friday letter. That's it.
Collar & Command Ltd, 3 Kemble Park, Kemble, Cirencester, GL7 6AA. Email hello@collarandcommand.com.
Your email, your first name if you give it, and which link you signed up from. If you fill in the survey on Tally, Tally holds those answers and shares them with us.
To send you the weekly letter about the 60-day build, to tell you when the shirt is ready, and to understand what women want from a shirt. We rely on your consent, which you give by signing up.
Resend (sends the emails), Vercel (hosts this site) and Tally (runs the survey). Nobody else. We never sell or share your details.
Until you leave the list, or until the project ends and we have no reason to keep it. If it's a no go on 25 December, we'll tell you and delete the list within 30 days unless you ask us to keep in touch.
You can ask what we hold, ask us to correct it, or ask us to delete it. Reply to any email or write to hello@collarandcommand.com. You can also complain to the ICO at ico.org.uk.
None. No tracking.
Last updated October 2026.